#FactCheck-A manipulated image showing Indian cricketer Virat Kohli allegedly watching Rahul Gandhi's media briefing on his mobile phone has been widely shared online.

Introduction

In a world where social media dictates public perception and content created by AI dilutes the difference between fact and fiction, mis/disinformation has become a national cybersecurity threat. Today, disinformation campaigns are designed for their effect, with political manipulation, interference in public health, financial fraud, and even community violence. India, with its 900+ million internet users, is especially susceptible to this distortion online. The advent of deep fakes, AI-text, and hyper-personalised propaganda has made disinformation more plausible and more difficult to identify than ever. 

What is Misinformation?

Misinformation is false or inaccurate information provided without intent to deceive. Disinformation, on the other hand, is content intentionally designed to mislead and created and disseminated to harm or manipulate. Both are responsible for what experts have termed an "infodemic", overwhelming people with a deluge of false information that hinders their ability to make decisions. 

Examples of impactful mis/disinformation are:

• COVID-19 vaccine conspiracy theories (e.g., infertility or microchips)
• Election-related false news (e.g., EVM hacking so-called)
• Social disinformation (e.g., manipulated videos of riots)
• Financial scams (e.g., bogus UPI cashbacks or RBI refund plans)

How Misinformation Spreads

Misinformation goes viral because of both technology design and human psychology. Social media sites such as Facebook, X (formerly Twitter), Instagram, and WhatsApp are designed to amplify messages that elicit high levels of emotional reactions are usually polarising, sensationalistic, or fear-mongering posts. This causes falsehoods or misinformation to get much more attention and activity than authentic facts, and therefore prioritises virality over truth.

Another major consideration is the misuse of generative AI and deep fakes. Applications like ChatGPT, Midjourney, and ElevenLabs can be used to generate highly convincing fake news stories, audio recordings, or videos imitating public figures. These synthetic media assets are increasingly being misused by bad actors for political impersonation, propagating fabricated news reports, and even carrying out voice-based scams.

To this danger are added coordinated disinformation efforts that are commonly operated by foreign or domestic players with certain political or ideological objectives. These efforts employ networks of bot networks on social media, deceptive hashtags, and fabricated images to sway public opinion, especially during politically sensitive events such as elections, protests, or foreign wars. Such efforts are usually automated with the help of bots and meme-driven propaganda, which makes them scalable and traceless.

Why Misinformation is Dangerous

Mis/disinformation is a significant threat to democratic stability, public health, and personal security. Perhaps one of the most pernicious threats is that it undermines public trust. If it goes unchecked, then it destroys trust in core institutions like the media, judiciary, and electoral system. This erosion of public trust has the potential to destabilise democracies and heighten political polarisation.

In India, false information has had terrible real-world outcomes, especially in terms of creating violence. Misleading messages regarding child kidnappers on WhatsApp have resulted in rural mob lynching. As well, communal riots have been sparked due to manipulated religious videos, and false terrorist warnings have created public panic.

The pandemic of COVID-19 also showed us how misinformation can be lethal. Misinformation regarding vaccine safety, miracle cures, and the source of viruses resulted in mass vaccine hesitancy, utilisation of dangerous treatments, and even avoidable deaths.

Aside from health and safety, mis/disinformation has also been used in financial scams. Cybercriminals take advantage of the fear and curiosity of the people by promoting false investment opportunities, phishing URLs, and impersonation cons. Victims get tricked into sharing confidential information or remitting money using seemingly official government or bank websites, leading to losses in crypto Ponzi schemes, UPI scams, and others.

India’s Response to Misinformation

1. PIB Fact Check Unit

The Press Information Bureau (PIB) operates a fact-checking service to debunk viral false information, particularly on government policies. In 3 years, the unit identified more than 1,500 misinformation posts across media.

2. Indian Cybercrime Coordination Centre (I4C)

Working under MHA, I4C has collaborated with social media platforms to identify sources of viral misinformation. Through the Cyber Tipline, citizens can report misleading content through 1930 or cybercrime.gov.in.

3. IT Rules  (The Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021 [updated as on 6.4.2023]

The Information Technology (Intermediary Guidelines) Rules were updated to enable the government to following aspects:

• Removal of unlawful content
• Platform accountability

4. Detection Tools

There are certain detection tool that works as shields in assisting fact-checkers and enforcement bodies to:

• Identify synthetic voice and video scams through technical measures.
• Track misinformation networks.
• Label manipulated media in real-time.

CyberPeace View: Solutions for a Misinformation-Resilient Bharat

1. Scale Digital Literacy

"Think Before You Share" programs for rural schools to teach students to check sources, identify clickbait, and not reshare fake news. 

2. Platform Accountability

Technology platforms need to:

• Flag manipulated media.
• Offer algorithmic transparency.
• Mark AI-created media.
• Provide localised fact-checking across diverse Indian languages.

3. Community-Led Verification

Establish WhatsApp and Telegram "Fact Check Hubs" headed by expert organisations, industry experts,  journalists, and digital volunteers who can report at the grassroots level fake content.

4. Legal Framework for Deepfakes

Formulate targeted legislation under the Bhartiya Nyaya Sanhita (BNS) and other relevant laws to make malicious deepfake and synthetic media use a criminal offense for:

• Electoral manipulation.
• Defamation.
• Financial scams.

5. AI Counter-Misinformation Infrastructure

Invest in public sector AI models trained specifically to identify:

• Coordinated disinformation patterns.
• Botnet-driven hashtag campaigns.
• Real-time viral fake news bursts.

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Conclusion

Mis/disinformation is more than just a content issue, it's a public health, cybersecurity, and democratic stability challenge. As India enters the digitally empowered world, making a secure, informed, and resilient information ecosystem is no longer a choice; now, it's imperative. Fighting misinformation demands a whole-of-society effort with AI innovation, public education, regulatory overhaul, and tech responsibility. The danger is there, but so is the opportunity to guide the world toward a fact-first, trust-based digital age. It's time to act.

References

• https://www.pib.gov.in/factcheck.aspx
• https://www.meity.gov.in/static/uploads/2024/02/Information-Technology-Intermediary-Guidelines-and-Digital-Media-Ethics-Code-Rules-2021-updated-06.04.2023-.pdf
• https://www.cyberpeace.org
• https://www.bbc.com/news/topics/cezwr3d2085t
• https://www.logically.ai
• https://www.altnews.in

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Executive Summary:

The internet is a nest of scams and there's much need to be careful with predatory ideas that prey on the naïve people. Within the recent days, a malicious campaign has emerged falsely alleging 28 day free recharge by courtesy of the Prime Minister Narendra Modi. This blog seeks to analyze the tactics used by this scam in luring the victims and give an overview on how one can identify and keep away from such fraudulent activities.

Claim:

In view of the increasing support for the BJP 2024 election, a rumor has allegedly claimed that the Prime Minister Narendra Modi offering a free recharge with a validity period of up-to twenty eight days at cost of ₹239  to all Indian users. The message encourages the users to click on a given link in order to redeem the free recharge, pointing out that this offer is valid until January 26th of 2024.

The Deceptive Journey:

• Insecure Links:The research begins with a suspicious link (http://offerintro[.]com/BJP2024), without any credibility that honest sites use to protect the user information. We should keep in mind that the links which aren’t secure may easily lead to phishing and other  cyber threats.
• Multiple Redirects:When users click the link, they are immediately directed through a series of links. This common tactic used by scammers is designed to hide the true origin of their fraudulent scheme, making it difficult for users' efforts to identify the malicious activity.
• False Promises and Fake Comments:The landing page has a banner of the Prime Minister Narendra Modi that makes it look like this is an official channel and hence authentic. Further, false comments can be also included to compliment the alleged initiative. But remember that genuine government announcements are made through legal channels, not by the shady websites.
• Mobile Number Request:As the next step, the users enter their mobile numbers in the specified field. True initiatives never really need the personal information to pass through unofficial lines. This is actually a trick that scammers use to acquire the important information.
• Share to Activate:Once a user has entered the mobile number, he/she is prompted to share the link with others in order to “activate” promised free recharge. This method is most often used by scammers for spreading their fraudulent message beyond the targeted victim.
• Fake Progress Display:When the users have done their part by sharing the link, a false recharge in progress  bar is shown to make them believe that it has started. But the consumers are unwittingly playing a part in the fraud.
• Recharge Completion Pop-up:The last stage of fraud includes a pop-up saying that the recharge is done; leaving users with the false belief that they have benefited from a legitimate government initiative.

What we Analyze :

• It is important to note that at this particular point, there has not been any official declaration or a proper confirmation of an offer made by the Prime Minister or from their government. So, people must be very careful when encountering such messages because they are often employed as lures in phishing attacks or misinformation campaigns. Before engaging or transmitting such claims, it is always advisable to authenticate the information from trustworthy sources in order to protect oneself online and prevent the spread of wrongful information.
• The campaign is hosted on a third party domain instead of any official Government Website, this raised suspicion. Also the domain has been registered in very recent times.

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• Domain Name: offerintro[.]com
• Registry Domain ID: 2791466714_DOMAIN_COM-VRSN
• Registrar WHOIS Server: whois.godaddy[.]com
• Registrar URL: https://www.godaddy[.]com
• ‍Registrar: GoDaddy[.]com, LLC
• Registrar IANA ID: 146
• Updated Date: 2023-06-18T20:37:20Z
• Creation Date: 2023-06-18T20:37:20Z
• Registrar Registration Expiration Date: 2024-06-18T20:37:20Z
• Name Server: ANAHI.NS.CLOUDFLARE.COM
• Name Server: GARRETT.NS.CLOUDFLARE.COM

CyberPeace Advisory:

• Stay Informed: Beware of the scams and keep yourself updated through authentic government platforms.
• Verify Website Security: Do not get engaged with any insecure HTTP links but focus on URLs that have secure encryption (HTTPS).
• Protect Personal Information: However, be cautious when sharing personal information – especially in a non-official channel.
• Report Suspicious Activity: If you discover any scams or fraudulent activities, report it and the relevant sites to help avoid others from being defrauded of their hard earned money.

Conclusion:

Summing up, Prime Minister Narendra Modi Free Recharge fraud is an excellent illustration that there is always some danger within cyberspace. The way of the method, from insecure links and also multiple redirects to false promises and really data collection make it clear that internet users should be more careful. The importance of staying up-to-date with what is happening in this new digital world, verifying credibility and also privacy are paramount. By being cautiously aware, the people can keep themselves safe from such fraudulent acts and also play a role in ensuring security even for an online world. Remember that an offer which is in a perfect world should be illegal. Therefore, after doing a thorough research we found this campaign to be fake.

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Social media has become far more than a tool of communication, engagement and entertainment. It shapes politics, community identity, and even shapes agendas. When misused, the consequences can be grave: communal disharmony, riots, false rumours, harassment or worse. Emphasising the need for digital Atmanirbhar, Prime Minister Narendra Modi recently urged India’s youth to develop the country’s own social media platforms, like Facebook, Instagram and X, to ensure that the nation’s technological ecosystems remain secure and independent, reinforcing digital autonomy. This growing influence of platforms has sharpened the tussle between government regulation, the independence of social media companies, and the protection of freedom of expression in most countries. 

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Why Government Regulation Is Especially Needed

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While self-regulation has its advantages, ‘real-world harms’ show why state oversight cannot be optional:

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• Incitement to violence and communal unrest: Misinformation and hate speech can inflame tensions. In Manipur (May 2023), false posts,  including unverified sexual-violence claims, spread online, worsening clashes. Authorities shut down mobile internet on 3 May 2023 to curb “disinformation and false rumours,” showing how quickly harmful content can escalate and why enforceable moderation rules matter.
• Fake news and misinformation: False content about health, elections or individuals spreads far faster than corrections. During COVID-19, an “infodemic” of fake cures, conspiracy theories and religious discrimination went viral on WhatsApp and Facebook, starting with false claims that the virus came from eating bats. The WHO warned of serious knock-on effects, and a Reuters Institute study found that although such claims by public figures were fewer, they gained the highest engagement, showing why self-regulation alone often fails to stop it.

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Nepal’s Example:

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Nepal provides a clear example of the tension between government regulation and the self-regulation tussle of social media. In 2023, the government issued rules requiring all social media platforms, whether local or foreign, to register with the Ministry of Communication and Information Technology, appoint a local contact person, and comply with Nepali law. By 2025, major platforms such as Facebook, Instagram, and YouTube had not met the registration deadline. In response, the Nepal Telecommunications Authority began blocking unregistered platforms until they complied. While journalists, civil-rights groups and Gen Z criticised the move as potentially limiting free speech and exposing corruption against the government. The government argued it was necessary to stop harmful content and misinformation. The case shows that without enforceable obligations, self-regulation can leave platforms unaccountable, but it must also balance with protecting free speech.   

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Self-Regulation: Strengths and Challenges

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Most social-media companies prefer to self-regulate. They write community rules, trust & safety guidelines, and give users ways to flag harmful posts, and lean on a mix of staff, outside boards and AI filters to handle content that crosses the line. The big advantage here is speed: when something dangerous appears, a platform can react within minutes, far quicker than a court or lawmaker. Because they know their systems inside out, from user habits to algorithmic quirks, they can adapt fast.

But there’s a downside. These platforms thrive on engagement, hence sensational or hateful posts often keep people scrolling longer. That means the very content that makes money can also be the content that most needs moderating , a built-in conflict of interest.

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Government Regulation: Strengths and Risks

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Public rules make platforms answerable. Laws can require illegal content to be removed, force transparency and protect user rights. They can also stop serious harms such as fake news that might spark violence, and they often feel more legitimate when made through open, democratic processes.

Yet regulation can lag behind technology. Vague or heavy-handed rules may be misused to silence critics or curb free speech. Global enforcement is messy, and compliance can be costly for smaller firms.

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Practical Implications & Hybrid Governance

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For users, regulation brings clearer rights and safer spaces, but it must be carefully drafted to protect legitimate speech. For platforms, self-regulation gives flexibility but less certainty; government rules provide a level playing field but add compliance costs. For governments, regulation helps protect public safety, reduce communal disharmony, and fight misinformation, but it requires transparency and safeguards to avoid misuse.

Hybrid Approach

‍A combined model of self-regulation plus government regulation is likely to be most effective. Laws should establish baseline obligations: registration, local grievance officers, timely removal of illegal content, and transparency reporting. Platforms should retain flexibility in how they implement these obligations and innovate with tools for user safety. Independent audits, civil society oversight, and simple user appeals can help keep both governments and platforms accountable.

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Conclusion

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Social media has great power. It can bring people together, but it can also spread false stories, deepen divides and even stir violence. Acting on their own, platforms can move fast and try new ideas, but that alone rarely stops harmful content. Good government rules can fill the gap by holding companies to account and protecting people’s rights.

The best way forward is to mix both approaches, clear laws, outside checks, open reporting, easy complaint systems and support for local platforms, so the digital space stays safer and more trustworthy.

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References 

1. https://timesofindia.indiatimes.com/india/need-desi-social-media-platforms-to-secure-digital-sovereignty-pm/articleshow/123327780.cms# 
2. https://www.bbc.com/news/world-asia-india-66255989
3. https://nepallawsunshine.com/social-media-registration-in-nepal/ https://www.newsonair.gov.in/nepal-bans-26-unregistered-social-media-sites-including-facebook-whatsapp-instagram/ 
4. https://hbr.org/2021/01/social-media-companies-should-self-regulate-now 
5. https://www.drishtiias.com/daily-updates/daily-news-analysis/social-media-regulation-in-india 

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