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Introduction

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Online dating platforms have become a common way for individuals to connect in today’s digital age. For many in the LGBTQ+ community, especially in environments where offline meeting spaces are limited, these platforms offer a way to find companionship and support. However, alongside these opportunities come serious risks. Users are increasingly being targeted by cybercrimes such as blackmail, sextortion, identity theft, and online harassment. These incidents often go unreported due to stigma and concerns about privacy. The impact of such crimes can be both emotional and financial, highlighting the need for greater awareness and digital safety.

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Cybercrime On LGBTQ+ Dating Apps: A Threat Landscape

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According to the NCRB 2022 report, there has been a 24.4% increase in cybercrimes. But unfortunately, the queer community-specific data is not available.  Cybercrimes that target LGBTQ+ users in very organised and predatory. In several Indian cities, gangs actively monitor dating platforms to the point that potential victims, especially young queers and those who seem discreet about their identity, become targets. Once the contact is established, perpetrators use a standard operating process, building false trust, forcing private exchanges, and then gradually starting blackmail and financial exploitation. Many queer victims are blackmailed with threats of exposure to families or workplaces, often by fake police demanding bribes. Fear of stigma and insensitive policing discourages reporting. Cyber criminal gangs exploit these gaps on dating apps. Despite some arrests, under-reporting persists, and activists call for stronger platform safety.

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Types of Cyber Crimes against Queer Community on Dating Apps

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1. Romance scam or “Lonely hearts scam”: Scammers build trust with false stories (military, doctors, NGO workers) and quickly express strong romantic interest. They later request money, claiming emergencies. They often try to create multiple accounts to avoid profile bans. 
2. Sugar daddy scam: In this type of scam, the fraudster offers money or allowance in exchange for things like chatting, sending photos, or other interactions. They usually offer a specific amount and want to use some uncommon payment gateways. After telling you they will send you a lot of money, they often make up a story like: “My last sugar baby cheated me, so now you must first send me a small amount to prove you are trustworthy.” This is just a trick to make you send them money first.
3. Sextortion / Blackmail scam: Scammers record explicit chats or pretend to be underage, then threaten exposure unless you pay. Some target discreet users. Never send explicit content or pay blackmailers. 
4. Investment Scams: Scammers posing as traders or bankers convince victims to invest in fake opportunities. Some "flip" small amounts to build trust, then disappear with larger sums. Real investors won’t approach you on dating apps. Don’t share financial info or transfer money.
5. Pay-Before-You-Meet scam: Scammer demands upfront payment (gift cards, gas money, membership fees) before meeting, then vanishes. Never pay anyone before meeting in person.
6. Security app registration scam: Scammers ask you to register on fake "security apps" to steal your info, claiming it ensures your safety. Research apps before registering. Be wary of quick link requests.
7. The Verification code scam: Scammers trick you into giving them SMS verification codes, allowing them to hijack your accounts. Never share verification codes with anyone.
8. Third-party app links: Mass spam messages with suspicious links that steal info or infect devices. Don’t click suspicious links or “Google me” messages.
9. Support message scam: Messages pretending to be from application support, offering prizes or fake shows to lure you to malicious sites. 

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Platform Accountability & Challenges 

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The issue of online dating platforms in India is characterised by weak grievance redressal, poor takedown of abusive profiles, and limited moderation practices. Most platforms appoint grievance officers or offer an in-app complaint portal, but complaints are often unanswered or receive only automated and AI-generated responses. This highlights the gap between policy and enforcement on the ground.

Abusive or fake profiles, often used for scams, hate crimes, and outing LGBTQ+ individuals, remain active long after being reported. In India, organised extortion gangs have exploited such profiles to lure, assault, rob, and blackmail queer men. Moderation teams often struggle with backlogs and lack the resources needed to handle even the most serious complaints.

Despite offering privacy settings and restricting profile visibility, moderation practices in India are still weak, leaving large segments of users vulnerable to impersonation, catfishing, and fraud. The concept of pseudonymisation can help protect vulnerable communities, but it is difficult to distinguish authentic users from malicious actors without robust, privacy-respecting verification systems. 

Since many LGBTQ+ individuals prefer to maintain their confidentiality, while others are more vocal about their identities, in either case, the data shared by an individual with an online dating platform must be vigilantly protected. The Digital Personal Data Protection Act, 2023, mandates the protection of personal data. Section 8(4) provides: “A Data Fiduciary shall implement appropriate technical and organisational measures to ensure effective observance of the provisions of this Act and the rules made thereunder.” Accordingly, digital platforms collecting such data should adopt the necessary technical and organisational measures to comply with data protection laws.

Recommendations

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The Supreme Court has been proactive in this regard, through decisions like Navtej Singh Johar v. Union of India, which decriminalised same-sex relationships. Justice K.S. Puttaswamy (Retd.) v. Union of India and Ors., acknowledged the right to privacy as a fundamental right, and, most recently, the 2025 affirmation of the right to digital access. However, to protect LGBTQ+ people online, more robust legal frameworks are still required.

There is a requirement for a dedicated commission or an empowered LGBTQ+ cell. Like the National Commission for Women (NCW), which works to safeguard the rights of women, a similar commission would address community-specific issues, including cybercrime, privacy violations, and discrimination on digital platforms. It may serve as an institutional link between the victim, the digital platforms, the government, and the police. Dating Platforms must enhance their security features and grievance mechanisms to safeguard the users.

Best Practices

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Scammers use data sets and plans to target individuals seeking specific interests, such as love, sex, money, or association. Do not make financial transactions, such as signing up for third-party platforms or services. Scammers may attempt to create accounts for others, which can be used to access dating platforms and harm legitimate users. Users should be vigilant about sharing sensitive information, such as private images, contact information, or addresses, as scammers can use this information to threaten users. Stay smart, stay cyber safe. 

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References

1. https://www.hindustantimes.com/htcity/cinema/16yearold-queer-child-pranshu-dies-by-suicide-due-to-bullying-did-we-fail-as-a-society-mental-health-expert-opines-101701172202794.html#google_vignette
2. https://www.ijsr.net/archive/v11i6/SR22617213031.pdf
3. https://help.grindr.com/hc/en-us/articles/1500009328241-Scam-awareness-guide
4. http://meity.gov.in/static/uploads/2024/06/2bf1f0e9f04e6fb4f8fef35e82c42aa5.pdf
5. https://mib.gov.in/sites/default/files/2024-02/IT%28Intermediary%20Guidelines%20and%20Digital%20Media%20Ethics%20Code%29%20Rules%2C%202021%20English.pdf

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As e-commerce companies expand their base and sell a wide range of products on their platforms, attackers continue to look for newer avenues to exploit and potential loopholes to perpetuate scams. A recent method used by scammers is the brushing scam, which targets online shoppers to drive sales. As per reports, it is already being conducted on popular and trusted e-commerce websites such as Amazon and Alibaba Express, and online shoppers must exercise caution with regard to the packages they receive.

The Brushing Scam

Deriving its name from China’s e-commerce practice, this scam includes sellers creating and sending fake orders to unsuspecting individuals, posing to be from e-commerce websites in order to ‘brush up’ the sales figures of their product. The products received are usually low quality and contain items such as low-cost jewellery, seeds, and random gadgets, among other things. The aim is to manipulate reviews for a particular product and make it seem popular so other buyers online are encouraged to purchase the items marketed. Most online shoppers today check reviews before making a purchase, and popular items and seemingly-trustworthy reviews can go a long way towards influencing customer behaviour. Since many platforms do include labels to authenticate reviews tied to genuine purchases to counter fake reviews, scammers have evolved a step further to develop an MO for fake reviews that holds up against basic levels of scrutiny. Some of the packages received under the brushing scam also have QR codes which once scanned lead the receiver to malicious websites.

CyberPeace Insights

Mysterious deliveries that have no information but your name and address may seem tempting to many, as receivers might assume that it could be a marketing gig and free products to try for the sake of promoting a product. The credibility of such deliveries increases as they are packaged to show that these are delivered through trusted online shopping and e-commerce sites. However, even though receiving products for free might seem harmless, it is advised that unknown items be dealt with carefully, more so when addressed to an individual with personal details. Receiving an order itself is an indication that personal information such as one’s name and address has been compromised, and it is likely that the sellers are involved in procuring personal information through a third party, often using illegal methods.

Registering complaints to the concerned e-commerce websites is encouraged, as the frequency of cases raises questions and encourages platforms to take action to ensure a secure buying and delivery experience from their end. An awareness of such scams being carried out for their customers could encourage caution on the part of these platforms and prove to be helpful in addressing the issue on multiple levels. On the part of the receivers, they can change the passwords of their e-commerce accounts and use a 2FA (2-factor authentication) for better security. They should also exercise caution while receiving such parcels, and avoid scanning QR codes on suspicious items.

References

1. https://www.livemint.com/technology/tech-news/brushing-scam-explained-from-fake-orders-to-reviews-how-fraudsters-are-manipulating-online-shopping-platforms-11735824384866.html
2. https://www.indiatvnews.com/technology/news/beware-of-amazon-scams-how-fraudsters-use-fake-reviews-to-sell-counterfeit-products-2025-01-02-969115
3. https://www.indiatoday.in/technology/news/story/brushing-scam-now-makes-buzz-as-it-targets-online-shoppers-everything-you-need-to-know-2659172-2025-01-03
4. https://www.msn.com/en-in/money/news/brushing-scam-now-makes-buzz-as-it-targets-online-shoppers-everything-you-need-to-know/ar-AA1wTvon 

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Introduction

A Pew Research Center survey conducted in September 2023, found that among 1,453  age group of 13-17 year olds projected that the majority of the age group uses TikTok (63%), Snapchat (60%) and Instagram (59%) in the U.S. Further, in India the 13-19 year-olds age group makes up 31% of social media users in India, according to a report by Statista from 2021. This has been the leading cause of young users inadvertently or deliberately accessing adult content on social media platforms.  

Brief Analysis of Meta’s Proposed AI Age Classifier 

It can be seen as a step towards safer and moderated content for teen users, by placing age restrictions on teen social media users as sometimes they do not have enough cognitive skills to understand what content can be shared and consumed on these platforms and what can not as per their age. Moreover, there needs to be an understanding of platform policies and they need to understand that nothing can be completely erased from the internet.

Unrestricted access to social media exposes teens to potentially harmful or inappropriate online content, raising concerns about their safety and mental well-being. Meta's recent measures aim to address this, however striking a balance between engagement, protection, and privacy is also an essential part. 

The AI-based Age Classifier proposed by Meta classifies users based on their age and places them in the ‘Teen Account’ category which has built-in limits on who can contact them, the content they see and more ways to connect and explore their interests. According to Meta, teens under 16 years of age will need parental permission to change these settings.

Meta's Proposed Solution: AI-Powered Age Classifier

This tool uses Artificial Intelligence (AI) to analyze users’ online behaviours and other profile information to estimate their age. It analyses different factors such as who follows the user, what kind of content they interact with, and even comments like birthday posts from friends. If the classifier detects that a user is likely under 18 years old, it will automatically switch them to a “Teen Account.” These accounts have more restricted privacy settings, such as limiting who can message the user and filtering the type of content they can see. 

The adult classifier is anticipated to be deployed by next year and will start scanning for such users who may have lied about their age. All users found to be under 18 years old will be placed in the category of teen accounts, but 16-17 year olds will be able to adjust these settings if they want more flexibility, while younger teens will need parental permission. The effort is part of a broader strategy to protect teens from potentially harmful content on social media. This is especially important in today’s time as the invasion of privacy for anyone, particularly, can be penalised due to legal instruments like GDPR, DPDP Act, COPPA and many more. 

Policy Implications and Compliances

Meta's AI Age Classifier addresses the growing concerns over teen safety on social media by categorizing users based on age, restricting minors' access to adult content, and enforcing parental controls. However, reliance on behavioural tracking might potentially impact the online privacy of teen users. Hence the approach of Meta needs to be aligned with applicable jurisdictional laws. In India, the recently enacted DPDP Act, of 2023 prohibits behavioural tracking and targeted advertising to children. Accuracy and privacy are the two main concerns that Meta should anticipate when they roll out the classifier.

Meta emphasises transparency to build user trust, and customizable parental controls empower families to manage teens' online experiences. This initiative reflects Meta's commitment to creating a safer, regulated digital space for young users worldwide, it must also align its policies properly with the regional policy and law standards. Meta’s proposed AI Age Classifier aims to protect teens from adult content, reassure parents by allowing them to curate acceptable content, and enhance platform integrity by ensuring a safer environment for teen users on Instagram.

Conclusion 

Meta’s AI Age Classifier while promising to enhance teen safety and putting certain restrictions and parental controls on accounts categorised as ‘teen accounts’, must also properly align with global regulations like GDPR, and the DPDP Act with reference to India. This tool offers reassurance to parents and aims to foster a safer social media environment for teens. To support accurate age estimation and transparency, policy should focus on refining AI methods to minimise errors and ensure clear disclosures about data handling. Collaborative international standards are essential as privacy laws evolve. Meta’s initiative is intended to prioritise youth protection and build public trust in AI-driven moderation across social platforms, while it must also balance the online privacy of users while utilising these advanced tech measures on the platforms. 

References

• https://familycenter.meta.com/in/our-products/instagram/ 
• https://www.indiatoday.in/technology/news/story/instagram-will-now-take-help-of-ai-to-check-if-kids-are-lying-about-their-age-on-app-2628464-2024-11-05 
• https://www.bloomberg.com/news/articles/2024-11-04/instagram-plans-to-use-ai-to-catch-teens-lying-about-age
• https://tech.facebook.com/artificial-intelligence/2022/6/adult-classifier/‍
• https://indianexpress.com/article/technology/artificial-intelligence/too-young-to-use-instagram-metas-ai-classifier-could-help-catch-teens-lying-about-their-age-9658555/