#FactCheck: Viral Fake Post Claims Central Government Offers Unemployment Allowance Under ‘PM Berojgari Bhatta Yojna’

A Foray into the Digital Labyrinth

In our digital age, the silhouette of truth is often obfuscated by a fog of technological prowess and cunning deception. With each passing moment, the digital expanse sprawls wider, and within it, synthetic media, known most infamously as 'deepfakes', emerge like phantoms from the machine. These adept forgeries, melding authenticity with fabrication, represent a new frontier in the malleable narrative of understood reality. Grappling with the specter of such virtual deceit, social media behemoths Facebook and YouTube have embarked on a prodigious quest. Their mission? To formulate robust bulwarks around the sanctity of fact and fiction, all the while fostering seamless communication across channels that billions consider an inextricable part of their daily lives.

In an exploration of this digital fortress besieged by illusion, we unpeel the layers of strategy that Facebook and YouTube have unfurled in their bid to stymie the proliferation of these insidious technical marvels. Though each platform approaches the issue through markedly different prisms, a shared undercurrent of necessity and urgency harmonizes their efforts.

The Detailing of Facebook's Strategic

Facebook's encampment against these modern-day chimaeras teems with algorithmic sentinels and human overseers alike—a union of steel and soul. The company’s layer upon layer of sophisticated artificial intelligence is designed to scrupulously survey, identify, and flag potential deepfake content with a precision that borders on the prophetic. Employing advanced AI systems, Facebook endeavours to preempt the chaos sown by manipulated media by detecting even the slightest signs of digital tampering.  

However, in an expression of profound acumen, Facebook also serves reminder of AI's fallibility by entwining human discernment into its fabric. Each flagged video wages its battle for existence within the realm of these custodians of reality—individuals entrusted with the hefty responsibility of parsing truth from technologically enabled fiction.

Facebook does not rest on the laurels of established defense mechanisms. The platform is in a perpetual state of flux, with policies and AI models adapting to the serpentine nature of the digital threat landscape. By fostering its cyclical metamorphosis, Facebook not only sharpens its detection tools but also weaves a more resilient protective web, one capable of absorbing the shockwaves of an evolving battlefield.

YouTube’s Overture of Transparency and the Exposition of AI

Turning to the amphitheatre of YouTube, the stage is set for an overt commitment to candour. Against the stark backdrop of deepfake dilemmas, YouTube demands the unveiling of the strings that guide the puppets, insisting on full disclosure whenever AI's invisible hands sculpt the content that engages its diverse viewership.

YouTube's doctrine is straightforward: creators must lift the curtains and reveal any artificial manipulation's role behind the scenes. With clarity as its vanguard, this requirement is not just procedural but an ethical invocation to showcase veracity—a beacon to guide viewers through the murky waters of potential deceit.

The iron fist within the velvet glove of YouTube's policy manifests through a graded punitive protocol. Should a creator falter in disclosing the machine's influence, repercussions follow, ensuring that the ecosystem remains vigilant against hidden manipulation.

But YouTube's policy is one that distinguishes between malevolence and benign use. Artistic endeavours, satirical commentary, and other legitimate expositions are spared the policy's wrath, provided they adhere to the overarching principle of transparency.

The Symbiosis of Technology and Policy in a Morphing Domain

YouTube's commitment to refining its coordination between human insight and computerized examination is unwavering. As AI's role in both the generation and moderation of content deepens, YouTube—which, like a skilled cartographer, must redraw its policies increasingly—traverses this ever-mutating landscape with a proactive stance.

In a Comparative Light: Tracing the Convergence of Giants

Although Facebook and YouTube choreograph their steps to different rhythms, together they compose an intricate dance aimed at nurturing trust and authenticity. Facebook leans into the proactive might of their AI algorithms, reinforced by updates and human interjection, while YouTube wields the virtue of transparency as its sword, cutting through masquerades and empowering its users to partake in storylines that are continually rewritten.

Together on the Stage of Our Digital Epoch

The sum of Facebook and YouTube's policies is integral to the pastiche of our digital experience, a multifarious quilt shielding the sanctum of factuality from the interloping specters of deception. As humanity treads the line between the veracious and the fantastic, these platforms stand as vigilant sentinels, guiding us in our pursuit of an old-age treasure within our novel digital bazaar—the treasure of truth. In this labyrinthine quest, it is not merely about unmasking deceivers but nurturing a wisdom that appreciates the shimmering possibilities—and inherent risks—of our evolving connection with the machine. 

Conclusion 

The struggle against deepfakes is a complex, many-headed challenge that will necessitate a united front spanning technologists, lawmakers, and the public. In this digital epoch, where the veneer of authenticity is perilously thin, the valiant endeavours of these tech goliaths serve as a lighthouse in a storm-tossed sea. These efforts echo the importance of evergreen vigilance in discerning truth from artfully crafted deception. 

References 

• https://about.fb.com/news/2020/01/enforcing-against-manipulated-media/
• https://indianexpress.com/article/technology/artificial-intelligence/google-sheds-light-on-how-its-fighting-deep-fakes-and-ai-generated-misinformation-in-india-9047211/
• https://techcrunch.com/2023/11/14/youtube-adapts-its-policies-for-the-coming-surge-of-ai-videos/
• https://www.trendmicro.com/vinfo/us/security/news/cybercrime-and-digital-threats/youtube-twitter-hunt-down-deepfakes
  

Introduction

YouTube is testing a new feature called ‘Notes,’ which allows users to add community-sourced context to videos. The feature allows users to clarify if a video is a parody or if it is misrepresenting information. The feature builds on existing features to provide helpful content alongside videos. Currently under testing, the feature will be available to a limited number of eligible contributors who will be invited to write notes on videos. These notes will appear publicly under a video if they are found to be broadly helpful. Viewers will be able to rate notes into three categories: ‘Helpful,’ ‘Somewhat helpful,’ or ‘Unhelpful’. Based on the ratings, YouTube will determine which notes are published. The feature will first be rolled out on mobile devices in the U.S. in English. The Google-owned platform will look at ways to improve the feature over time, including whether it makes sense to expand it to other markets. 

YouTube To Roll Out The New ‘Notes’ Feature

YouTube is testing an experimental feature that allows users to add notes to provide relevant, timely, and easy-to-understand context for videos. This initiative builds on previous products that display helpful information alongside videos, such as information panels and disclosure requirements when content is altered or synthetic. YouTube in its blog clarified that the pilot will be available on mobiles in the U.S. and in the English language, to start with. During this test phase, viewers, participants, and creators are invited to give feedback on the quality of the notes.

YouTube further stated in its blog that a limited number of eligible contributors will be invited via email or Creator Studio notifications to write notes so that they can test the feature and add value to the system before the organisation decides on next steps and whether or not to expand the feature. Eligibility criteria include having an active YouTube channel in good standing with Yotube’s Community Guidelines.

Viewers in the U.S. will start seeing notes on videos in the coming weeks and months. In this initial pilot, third-party evaluators will rate the helpfulness of notes, which will help train the platform’s systems. As the pilot moves forward, contributors themselves will rate notes as well.

Notes will appear publicly under a video if they are found to be broadly helpful. People will be asked whether they think a note is helpful, somewhat helpful, or unhelpful and the reasons for the same. For example, if a note is marked as ‘Helpful,’ the evaluator will have the opportunity to specify  if it is so because it cites high-quality sources or is written clearly and neutrally. A bridging-based algorithm will be used to consider these ratings and determine what notes are published. YouTube is excited to explore new ways to make context-setting even more relevant, dynamic, and unique to the videos we are watching, at scale, across the huge variety of content on YouTube.

CyberPeace Analysis: How Can Notes Help Counter Misinformation

The potential effectiveness of countering misinformation on YouTube using the proposed ‘Notes’ feature is significant. Enabling contributors to include notes on videos can offer relevant and accurate context to clarify any misleading or false information in the video. These notes can aid in enhancing viewers' comprehension of the content and detecting misinformation. The participation from users to rate the added notes as helpful, somewhat helpful, and unhelpful adds a heightened layer of transparency and public participation in identifying the accuracy of the content. 

As YouTube intends to gather feedback from its various stakeholders to improve the feature over time, one can look forward to improved policy and practical over time: the feedback mechanism will allow for continuous refinement of the feature, ensuring it effectively addresses misinformation. The platform employs algorithms to identify helpful notes that cater to a broad audience across different perspectives. This helps showcase accurate information and combat misinformation.

Furthermore, along with the Notes feature, YouTube should explore and implement prebunking and debunking strategies on the platform by promoting educational content and empowering users to discern between fact and any misleading information. 

Conclusion

The new feature, currently in the testing phase, aims to counter misinformation by providing context, enabling user feedback, leveraging algorithms, promoting transparency, and continuously improving information quality. Considering the diverse audience on the platform and high volumes of daily content consumption, it is important for both the platform operators and users to engage with factual, verifiable information. The fallout of misinformation on such a popular platform can be immense, and so, any mechanism or feature that can help counter the same must be developed to its full potential. Apart from this new Notes feature, YouTube has also implemented certain measures in the past to counter misinformation, such as providing authenticated sources to counter any election misinformation during the recent 2024 elections in India. These efforts are a welcome contribution to our shared responsibility as netizens to create a trustworthy, factual and truly-informational digital ecosystem.

References:

• https://blog.youtube/news-and-events/new-ways-to-offer-viewers-more-context/
• https://www.thehindu.com/sci-tech/technology/internet/youtube-tests-feature-that-will-let-users-add-context-to-videos/article68302933.ece

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Introduction:

Cybercriminals can hack your phone using or exploiting some public charging stations such as at airports, Malls, hotel rooms, etc. When you plug in your phone or laptop devices into a power charger using USB, you may be plugging into a hacker. Juice jacking poses a security threat at public charging stations at airports, shopping malls and other public places that provide free charging stations for mobile, tablet, and laptop devices. 

Cybercriminals can either hack into the public charging spot or download malware or viruses through the USB port into your system. When you plug your phone, laptop, tablet or other such devices for charging at public charging stations, it can download malware to your phone and other such devices, and then hackers can access your personal information or passwords, It is really a problem since hackers can even get access to your bank account for unauthorised transactions by accessing your passwords and personal information. 

Hence it is important to think twice before using public charging spots, as it might lead to serious consequences such as malware, data leak and hacking. Hacking can gain unauthorised access to your personal information by installing malware in your device and they might monitor your device by installing monitor software or spyware to your device. This scam is referred to as juice jacking. 

FBI issued an advisory  warning about using public charging stations:

The Federal Bureau of Investigation (FBI), In May 2023, advised users to avoid using free charging stations in airports, hotels, or shopping centres. The warning comes as threat actors have figured out ways to inject malware into devices attached to publicly installed USB ports.

Updated Security measures:

We all must have seen public charging points such as airports, shopping malls, metro, and other public places that provide charging stations for mobile devices. But it can be a threat to your stored data on your device. During the charging process, your data can be transferred which can ultimately lead to a data breach. Hence utmost care should be taken to protect your information and data. iPhones and other devices have security measures in place, When you plug your phone into a charging power source, a pop-up appears to ask permission to allow or disallow the transfer of Data. There is also a default setting in the phones where data transfer is disabled. In the latest models, when you plug your device into a new port or a computer, a pop-up appears asking whether the device is trusted or not. 

Two major risks involved in the threat of Juice jacking: 

1. Malware installation: – Malware apps can be used by bad actors to clone your phone data to their device, Your personal data is transferred leading to a data breach. Some types of malware include Trojans, adware, spyware, crypto-miners, etc. Once this malware is injected into your device, It is easy for cybercriminals to extort a ransom to restore the information they have unauthorized access to.
2. Data Theft: It is important to give emphasis to the question of whether your data is protected at public charging stations? When we use a USB cable and connect to a public charging station port, cyber-criminals by injecting malware into the charging port system, can inject the malware into your device or your data can be transferred to the bad actors. USB cords can be exploited by cybercriminals to commit malicious activities.

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Best practices: 

• Avoid using public charging stations: Using public charging stations is not safe. It is very possible for a cybercriminal to load malware into a charging station with a USB cord. Hence It is advisable not to use public charging spots, try to make sure you charge your phone, and laptop devices in your car, at home or office so it will help you to avoid public charging stations.
• Alternative method of charging: You can carry a power bank along with you to avoid the use of public charging stations.
• Lock your phone: Lock your phone once connected to the charging port. Locking your device once connected to the charging station will prevent it from being able to sync or transfer data.
• Software update: It is important to enable and use your device’s software security measures. Mobile devices have certain technical protections against such vulnerabilities and security threats. 
• Review Settings: Disable your device’s option to automatically transfer data when a charging cable is connected. This is the default on iOS devices. Android users should disable this option in the Settings app. If your device displays a prompt asking you to “trust this computer,” it means you are connected to another device, not simply a power outlet. Deny the permission, as trusting the computer will enable data transfers to and from your device.  So when you plug your device into a USB port and a prompt appears asking permission to "share data" or “trust this computer” or “charge only,” always select “charge only.”

Conclusion:

Cybercriminals or bad actors exploit public charging stations. There have been incidents where malware was planted in the system by the use of a USB cord, During the charging process, the USB cord opens a path into your device that a cybercriminal can exploit, which means the devices can exchange data. That's called juice jacking. Hence avoid using public charging stations, our safety is in our hands and it is significantly important to give priority to best practices and stay protected in the evolving digital landscape. 

References: 

• https://www.cbsnews.com/philadelphia/news/fbi-issue-warning-about-juice-jacking-when-using-free-cell-phone-charging-kiosks/
• https://www.comparitech.com/blog/information-security/juice-jacking/#:~:text=Avoid%20public%20charging%20stations,guaranteed%20success%20with%20this%20method
• https://www.fcc.gov/juice-jacking-tips-to-avoid-it

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