#FactCheck-AI-Generated Video Falsely Shows Samay Raina Making a Joke on Rekha

Introduction

Misinformation and disinformation are significant issues in today's digital age. The challenge is not limited to any one sector or industry, and has been seen to affect everyone that deals with data of any sort. In recent times, we have seen a rise in misinformation about all manner of subjects, from product and corporate misinformation to manipulated content about regulatory or policy developments.  

Micro, Small, and Medium Enterprises (MSMEs) play an important role in economies, particularly in developing nations, by promoting employment, innovation, and growth. However, in the evolving digital landscape, they also confront tremendous hurdles, such as the dissemination of mis/disinformation which may harm reputations, disrupt businesses, and reduce consumer trust. MSMEs are particularly susceptible since they have minimal resources at their disposal and cannot afford to invest in the kind of talent, technology and training that is needed for a business to be able to protect itself in today’s digital-first ecosystem. Mis/disinformation for MSMEs can arise from internal communications, supply chain partners, social media, competitors, etc. To address these dangers, MSMEs must take proactive steps such as adopting frameworks to counter misinformation and prioritising best practices like digital literacy and training, monitoring and social listening, transparency protocols and robust communication practices.

Assessing the Impact of Misinformation on MSMEs

To assess the impact of misinformation on MSMEs, it is essential to get a full sense of the challenges. To begin with, one must consider the categories of damage which can include financial loss, reputational damage, operational damages, and regulatory noncompliance. Various assessment methodologies can be used to analyze the impact of misinformation, including surveys, interviews, case studies, social media and news data analysis, and risk analysis practices.

Policy Framework and Gaps in Addressing Misinformation

The Digital India Initiative, a flagship program of the Government of India, aims to transform India into a digitally empowered society and knowledge economy. The Information Technology Act, 2000 and the rules made therein govern the technology space and serve as the legal framework for cyber security and data protection. The Bhartiya Nyay Sanhita, 2023 also contains provisions regarding ‘fake news’. The Digital Personal Data Protection Act, 2023 is a brand new law aimed at protecting personal data. Fact-check units (FCUs) are government and private independent bodies that verify claims about government policies, regulations, announcements, and measures. However, these policy measures are not sector-specific and lack specific guidelines, which have limited impact on their awareness initiatives on misinformation and insufficient support structure for MSMEs to verify information and protect themselves.

Recommendations for Countering Misinformation in the MSME Sector

To counter misinformation for MSMEs, recommendations include creating a dedicated Misinformation Helpline, promoting awareness campaigns, creating regulatory support and guidelines, and collaborating with tech platforms and expert organisations for the identification and curbing of misinformation. 

Organisational recommendations include the Information Verification Protocols for the consumers of Information for the verification of critical information before acting upon it, engaging in employee training for regular training on the identification and management of misinformation, creating a crisis management plan to deal with misinformation crisis, form collaboration networks with other MSMEs to share verified information and best practices. 

Engage with technological solutions like AI and ML tools for the detection and flagging of potential misinformation along with fact-checking tools and engaging with cyber security measures to prevent misinformation via digital channels.

Conclusion: Developing a Vulnerability Assessment Framework for MSMEs

Creating a vulnerability assessment framework for misinformation in Micro, Small, and Medium Enterprises (MSMEs) in India involves several key components which include the understanding of the sources and types of misinformation, assessing the impact on MSMEs, identifying the current policies and gaps, and providing actionable recommendations. The implementation strategy for policies to counter misinformation in the MSME sector can be by starting with pilot programs in key MSME clusters, and stakeholder engagement by involving industry associations, tech companies and government bodies. Initiating a feedback mechanism for constant improvement of the framework and finally, developing a plan to scale successful initiatives across the country.

References

• https://publications.ut-capitole.fr/id/eprint/48849/1/wp_tse_1516.pdf 
• https://techinformed.com/how-misinformation-can-impact-businesses/ 
• https://pib.gov.in/aboutfactchecke.aspx 

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Introduction

Quantum technology involves the study of matter and energy at the sub-atomic level. This technology uses superposition and entanglement to provide new capabilities in computing, cryptography and communication and solves problems at speeds not possible with classical computers. Unlike classical bits, qubits can exist in a superposition of states, representing 0, 1, or any combination of these states simultaneously. The Union Cabinet approved the National Quantum Mission on 19 April 2023, with a budget allocation of Rs 6000 Crore. The mission will seed, nourish, and scale up scientific and industrial R&D in the domain of quantum technology so that India emerges as one of the leaders in developing quantum technologies and their applications. 

The Union Minister for Science and Technology and Minister of Earth Sciences, Dr. Jitendra Singh announced the selection of 8 start-ups for support under India’s National Quantum Mission and the National Mission on Interdisciplinary Cyber-Physical Systems (NM-ICPS). The selected start-ups represent diverse quantum tech domains and were chosen via a rigorous evaluation process. These startups are poised to be critical enablers in translating quantum research into practical applications. This start-up selection aligns with India’s broader vision for technological self-reliance and innovation by 2047. 

Policy Landscape and Vision

The National Quantum Mission’s main goal is to develop intermediate-scale quantum computers with 50-1000 physical qubits in 8 years, across diverse platforms such as superconducting and photonic technology. The mission deliverables include the development of satellite-based secure quantum communications between ground stations over a range of 2000 km within India, long-distance secure quantum communications with other countries, inter-city quantum key distribution over 2000 km, and multi-node quantum networks with quantum memories.

The National Mission on Interdisciplinary Cyber-Physical Systems aims to promote translational research in Cyber-Physical Systems and associated technologies and prototypes and demonstrates applications for national priorities. The other expectations are enhancing the top-of-the-line research base, human resource development and skill sets in these emerging areas. These missions align with India’s broader ideals such as the Digital India and Make in India campaigns to strengthen India’s technological ecosystem. 

Selected Startups and Their Innovations

The startups selected reflect alignment with India’s National Quantum Mission, oriented towards fostering cutting-edge research and innovation and have industrial applications aiming at placing India as the global leader in quantum technology. The selections are:

• QNu Labs (Bengaluru): is advancing quantum communication by developing end-to-end quantum-safe heterogeneous networks.
• QPiAI India Pvt. Ltd. (Bengaluru): is building a superconducting quantum computer.
• Dimira Technologies Pvt. Ltd. (IIT Mumbai):  is creating indigenous cryogenic cables, essential for quantum computing.
• Prenishq Pvt. Ltd. (IIT Delhi): developing precision diode-laser systems.
• QuPrayog Pvt. Ltd. (Pune): is working on creating optical atomic clocks and related technologies.
• Quanastra Pvt. Ltd. (Delhi): is developing advanced cryogenics and superconducting detectors.
• Pristine Diamonds Pvt. Ltd. (Ahmedabad): is creating diamond materials for quantum sensing.
• Quan2D Technologies Pvt. Ltd. (Bengaluru): is making advancements in superconducting Nanowire Single-photon Detectors.

References

• https://pib.gov.in/PressReleasePage.aspx?PRID=2077635 
• https://www.csis.org/analysis/quantum-technology-applications-and-implications ‍
• https://dst.gov.in/national-quantum-mission-nqm

The 2020s mark the emergence of deepfakes in general media discourse. The rise in deepfake technology is defined by a very simple yet concerning fact: it is now possible to create perfect imitations of anyone using AI tools that can create audio in any person's voice and generate realistic images and videos of almost anyone doing pretty much anything. The proliferation of deepfake content in the media poses great challenges to the functioning of democracies. especially as such materials can deprive the public of the accurate information it needs to make informed decisions in elections. Deepfakes are created using AI, which combines different technologies to produce synthetic content.

Understanding Deepfakes 

Deepfakes are synthetically generated content created using artificial intelligence (AI). This technology works on an advanced algorithm that creates hyper-realistic videos by using a person’s face, voice or likeness utilising techniques such as machine learning. The utilisation and progression of deepfake technology holds vast potential, both benign and malicious. 

An example is when the NGO Malaria No More which had used deepfake technology in 2019 to sync David Beckham’s lip movements with different voices in nine languages, amplified its anti-malaria message.

Deepfakes have a dark side too. They have been used to spread false information, manipulate public opinion, and damage reputations. They can harm mental health and have significant social impacts. The ease of creating deepfakes makes it difficult to verify media authenticity, eroding trust in journalism and creating confusion about what is true and what is not. Their potential to cause harm has made it necessary to consider legal and regulatory approaches.

India’s Legal Landscape Surrounding Deepfakes

India presently lacks a specific law dealing with deepfakes, but the existing legal provisions offer some safeguards against mischief caused. 

• Deepfakes created with the intent of spreading misinformation or damaging someone’s reputation can be prosecuted under the Bharatiya Nyaya Sanhita of 2023. It deals with the consequences of such acts under Section 356, governing defamation law.
• The Information Technology Act of 2000, the primary law that regulates Indian cyberspace. Any unauthorised disclosure of personal information which is used to create deepfakes for harassment or voyeurism is a violation of the act.
• The unauthorised use of a person's likeness in a deepfake can become a violation of their intellectual property rights and lead to copyright infringement.
• India’s privacy law, the Digital Personal Data Protection Act, regulates and limits the misuse of personal data. It has the potential to address deepfakes by ensuring that individuals’ likenesses are not used without their consent in digital contexts.

India, at present, needs legislation that can specifically address the challenges deepfakes pose. The proposed legislation, aptly titled, ‘the Digital India Act’ aims to tackle various digital issues, including the misuse of deepfake technology and the spread of misinformation. Additionally, states like Maharashtra have proposed laws targeting deepfakes used for defamation or fraud, highlighting growing concerns about their impact on the digital landscape.

Policy Approaches to Regulation of Deepfakes

• Criminalising and penalising the making, creation and distribution of harmful deepfakes as illegal will act as a deterrent.
• There should be a process that mandates the disclosures for synthetic media. This would be to inform viewers that the content has been created using AI. 
• Encouraging tech companies to implement stricter policies on deepfake content moderation can enhance accountability and reduce harmful misinformation.
• The public’s understanding of deepfakes should be promoted. Especially, via awareness campaigns that will empower citizens to critically evaluate digital content and make informed decisions.

Deepfake, Global Overview

There has been an increase in the momentum to regulate deepfakes globally. In October 2023, US President Biden signed an executive order on AI risks instructing the US Commerce Department to form labelling standards for AI-generated content. California and Texas have passed laws against the dangerous distribution of deepfake images that affect electoral contexts and Virginia has targeted a law on the non-consensual distribution of deepfake pornography. 

China promulgated regulations requiring explicit marking of doctored content. The European Union has tightened its Code of Practice on Disinformation by requiring social media to flag deepfakes, otherwise they risk facing hefty fines and proposed transparency mandates under the EU AI Act. These measures highlight a global recognition of the risks that deepfakes pose and the need for a robust regulatory framework.

Conclusion 

With deepfakes being a significant source of risk to trust and democratic processes, a multi-pronged approach to regulation is in order. From enshrining measures against deepfake technology in specific laws and penalising the same, mandating transparency and enabling public awareness, the legislators have a challenge ahead of them. National and international efforts have highlighted the urgent need for a comprehensive framework to enable measures to curb the misuse and also promote responsible innovation. Cooperation during these trying times will be important to shield truth and integrity in the digital age. 

References

• https://digitalcommons.usf.edu/cgi/viewcontent.cgi?article=2245&context=jss
• https://www.thehindu.com/news/national/regulating-deepfakes-generative-ai-in-india-explained/article67591640.ece
• https://www.brennancenter.org/our-work/research-reports/regulating-ai-deepfakes-and-synthetic-media-political-arena
• https://www.responsible.ai/a-look-at-global-deepfake-regulation-approaches/
• https://thesecretariat.in/article/wake-up-call-for-law-making-on-deepfakes-and-misinformation 

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