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As technological advancements continue to shape the future, the rise of artificial intelligence brings with it significant potential benefits, yet also raises concerns about the spread of misinformation. Recognising the need for accountability on both ends, on 5th May, during the three-day World News Media Congress 2025 in Kraków, Poland the European Broadcasting Union (EBU) and the World Association of News Publishers (WAN-IFRA) have announced to the public the five core principles for their joint initiative called News Integrity in the Age of AI. The initiative is aimed at fostering dialogue and cooperation between media organisations and technology platforms, and the principles announced are to be a code of practice to be followed by all those taking part. With thousands of public and private media outlets around the world joining the effort, the initiative highlights the shared responsibility of AI developers to ensure that AI systems are trustworthy, safe, and supportive of a reliable news ecosystem. It represents a global call to action to uphold the integrity of news in this age of major influx and curb the growing challenge of misinformation.

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The five core principles released focus on:

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1. Authorisation of content by the originators is a must prior to its usage in Generative AI tools and models

2. High-quality and up-to-date news content must be recognised by third parties that are benefiting from it

3. There must be a focus on accuracy and attribution, making the original sources of news  apparent to the public, promoting transparency

4. Harnessing the plural nature of the news perspectives, which will help AI-driven tools perform better and

5. An invitation to tech companies for an open dialogue with news outlets, facilitating conversation to collaborate and develop standards of transparency, accuracy, and safety.

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As this initiative provides a unified platform to address and deliberate on issues affecting the integrity of news, there are also some other technical ways in which misinformation in news caused by AI can be curbed:

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1. Encourage the usage of Smaller Generative AI Models: The Large Language Models (LLMs) have to be trained on a range of topics. Businesses don’t require such an expanse of information but just a little that is relevant. A narrower context of information to be sourced from allows better content navigation and a reduced chance of mix-up.

2. Fighting AI hallucination: This is a phenomenon that causes generative AI (such as chatbots and computer vision tools) to present nonsensical and inaccurate outputs as the system perceives objects or patterns that are imperceptible or non-existent to human observers. This occurs as a result of the system trying to focus on both language fluency and stitching information from different sources together. In order to deal with this, one can deploy retrieval augmented generation (RAG). This enables connection with external sources of data that include academic journals, a company’s organisational data, among other things, that would help in providing more accurate, domain-specific content.  

Conclusion

This global call to action marks an important step toward fostering unified efforts to combat misinformation. The set of principles introduced is designed to be adaptable, providing a flexible framework that can evolve to address emerging challenges (through dialogue and discussion), including issues like copyright infringement. While AI offers powerful tools to support the news industry, it is essential to emphasise that human oversight remains crucial. These technological advancements are meant to enhance and augment the work of journalists, not replace it, ensuring that the core values of journalism, such as accuracy and integrity, are preserved in the age of AI.

References

● https://www.techtarget.com/searchenterpriseai/tip/Generative-AI-ethics-8-biggest-concerns

● https://trilateralresearch.com/responsible-ai/using-responsible-ai-to-combat-misinformation

● https://www.omdena.com/blog/the-ethical-role-of-ai-in-media-combating-misformation

● https://2024.jou.ufl.edu/page/ai-and-misinformation

● https://www.thehindu.com/sci-tech/technology/ai-developers-should-counter-misinformation-protect-fact-based-news-global-media-groups/article69547636.ece

● https://techxplore.com/news/2025-05-ai-counter-misinformation-fact-based.html

● https://www.advanced-television.com/2025/05/06/media-outlets-call-for-ai-companies-news-integrity-protection/https://www.ibm.com/think/insights/ai-misinformation

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Introduction

Cyber slavery is a form of modern exploitation that begins with online deception and evolves into physical human trafficking. In recent times, cyber slavery has emerged as a serious threat that involves exploiting individuals through digital means under coercive or deceptive conditions. Offenders target innocent individuals and lure them by giving fake promises to offer them employment or alike. Cyber slavery can occur on a global scale, targeting vulnerable individuals worldwide through the internet and is a disturbing continuum of online manipulation that leads to real-world abuse and exploitation, where individuals are entrapped by false promises and subjected to severe human rights violations. It can take many different forms, such as coercive involvement in cybercrime, forced employment in online frauds, exploitation in the gig economy, or involuntary slavery. This issue has escalated to the highest level where Indians are being trafficked for jobs in countries like Laos and Cambodia. Recently over 5,000 Indians were reported to be trapped in Southeast Asia, where they are allegedly being coerced into carrying out cyber fraud. It was reported that particularly Indian techies were lured to Cambodia for high-paying jobs and later they found themselves trapped in cyber fraud schemes, forced to work 16 hours a day under severe conditions. This is the harsh reality for thousands of Indian tech professionals who are lured under false pretences to employment in Southeast Asia, where they are forced into committing cyber crimes.

Over 5,000 Indians Held in Cyber Slavery and Human Trafficking Rings

India has rescued 250 citizens in Cambodia who were forced to run online scams, with more than 5,000 Indians stuck in Southeast Asia. The victims, mostly young and tech-savvy, are lured into illegal online work ranging from money laundering and crypto fraud to love scams, where they pose as lovers online. It was reported that Indians are being trafficked for jobs in countries like Laos and Cambodia, where they are forced to conduct cybercrime activities. Victims are often deceived about where they would be working, thinking it will be in Thailand or the Philippines. Instead, they are sent to Cambodia, where their travel documents are confiscated and they are forced to carry out a variety of cybercrimes, from stealing life savings to attacking international governmental or non-governmental organizations. The Indian embassy in Phnom Penh has also released an advisory warning Indian nationals of advertisements for fake jobs in the country through which victims are coerced to undertake online financial scams and other illegal activities.

Regulatory Landscape

Trafficking in Human Beings (THB) is prohibited under the Constitution of India under Article

23 (1). The Immoral Traffic (Prevention) Act, of 1956 (ITPA) is the premier legislation for the prevention of trafficking for commercial sexual exploitation. Section 111 of the Bharatiya Nyaya Sanhita (BNS), 2023, is a comprehensive legal provision aimed at combating organized crime and will be useful in persecuting people involved in such large-scale scams. India has also ratified certain bilateral agreements with several countries to facilitate intelligence sharing and coordinated efforts to combat transnational organized crime and human trafficking.

CyberPeace Policy Recommendations

● Misuse of Technology has exploited the new genre of cybercrimes whereby cybercriminals utilise social media platforms as a tool for targeting innocent individuals. It requires collective efforts from social media companies and regulatory authorities to time to time address the new emerging cybercrimes and develop robust preventive measures to counter them.

● Despite the regulatory mechanism in place, there are certain challenges such as jurisdictional challenges, challenges in detection due to anonymity, and investigations challenges which significantly make the issue of cyber human trafficking a serious evolving threat. Hence International collaboration between the countries is encouraged to address the issue considering the present situation in a technologically driven world. Robust legislation that addresses both national and international cases of human trafficking and contains strict penalties for offenders must be enforced.

● Cybercriminals target innocent people by offering fake high-pay job opportunities, building trust and luring them. It is high time that all netizens should be aware of such tactics deployed by bad actors and recognise the early signs of them. By staying vigilant and cross-verifying the details from authentic sources, netizens can safeguard themselves from such serious threats which even endanger their life by putting them under restrictions once they are being trafficked. It is a notable fact that the Indian government and its agencies are continuously making efforts to rescue the victims of cyber human trafficking or cyber slavery, they must further develop robust mechanisms in place to conduct specialised operations by specialised government agencies to rescue the victims in a timely manner.

● Capacity building and support mechanisms must be encouraged by government entities, cyber security experts and Non-Governmental Organisations (NGOs) to empower the netizens to follow best practices while navigating the online landscape, providing them with helpline or help centres to report any suspicious activity or behaviour they encounter, and making them empowered to feel safe on the Internet while simultaneously building defenses to stay protected from cyber threats.

References:

1. https://www.news18.com/india/shock-treatment-physical-abuse-indians-getting-trafficked-for-cyber-slavery-to-dupe-other-indians-8954038.html

2. https://www.bbc.com/news/world-asia-india-68705913

3. https://therecord.media/india-rescued-cambodia-scam-centers-citizens

4. https://www.the420.in/rescue-indian-tech-workers-cambodia-cyber-fraud-awareness/

5. https://www.hindustantimes.com/india-news/360-indian-citizens-working-as-cyber-slaves-in-cambodia-return-home-101716431762282.html

6. https://www.ndtv.com/india-news/14-indians-rescued-from-cyber-slavery-in-cambodia-wait-to-return-home-6147228

7. https://www.dyami.services/post/intel-brief-250-indian-citizens-rescued-from-cyber-slavery

8. https://www.mea.gov.in/human-trafficking.htm

9. https://www.drishtiias.com/blog/the-vicious-cycle-of-human-trafficking-and-cybercrime

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Introduction

The most significant change seen in the Indian cyber laws this year was the passing of the Digital Personal Data Protection Act, 2023, in the parliament. DPDP Act is the first concrete form of legislation focusing on the protection of Digital Personal Data of Indian netizens in all aspects; the act is analogous to what GDPR is for Europe. The act lays down heavy compliance mandates for the intermediaries and data fiduciaries, this has made it difficult for the tech companies a lot of policy, legal and technical changes have to be made in order to implement the act to its complete efficiency. Recently, the big techs have addressed a letter to the Minister and Minister of State of Meity to extend the implementation timeline of the act. In other news, the union cabinet has given the green light for the much-awaited MoC with Japan focused on establishing a long-term Semiconductor Supply Chain Partnership. 

Letter to Meity

The lobby of the big techs represented by a Trade Body named the Big Tech Asia Internet Coalition (AIC) this week wrote to the Ministry of Electronics and Information Technology (Meity), addressing it to the Minister Ashwini Vaishnav and Minister of State (MoS) Rajeev Chandershekhra recommending a 12-18 month extension on the implementation of the Digital Personal Data Protection Act. This request comes at a time when the government has been voicing its urgency to implement the act in order to safeguard Indian data at the earliest. The trade body represented big names, including Meta, Google, Microsoft, Apple and many more. These big techs essentially comprise the segment recognised under the DPDP as the Significant Data Fiduciaries due to the sheer volume of data processed, hosted, stored, etc. In the protective sense, the act has been designed to focus on preventing the exploitation of personal data of Indian netizens by the big techs, hence, they form an integral part of the Indian Data Ecosystem.  The following reasons/complications concerning the implementation of the act were highlighted in the letter:

• Unrealistic Timelines: The AIC expressed that the current timeline for the implementation of the act seems unrealistic for the big techs to establish technological, policy and legal mechanisms to be in compliance with section 5 of the act, which talks about the Obligations of a Data Fiduciary and the particular notice to be shared with the data principles in accordance with the act. 
• Technical Requirements: Members of AIC expressed that the duration for the implementation of the act is much less in comparison to the time required by the tech companies to set up/deploy relevant technical critical infrastructure, SoPs and capacity building for the same. This will cause a major hindrance in establishing the efficiency of the act.
• Data Rights:  Right to Erasure, Correction, Deletion, Nominate, etc., are guaranteed under the DPDP, but the big techs are not sure about the efficient implementation of these rights and hence will need fundamental changes in the technology architecture of their platform, thus expressing concern of the early implementation of the act. 
• Equivalency to GDPR: The DPDP is taken to be congruent to the European GDPR, but the DPDP focuses on a few more aspects, such as cross-border data flow and compliance mandates for the right to erasure, hence a lot of GDPR-compliant big techs also need to establish more robust mechanisms to maintain compliance to Indian DPDP.     

Indo-Japan MoC

A Memorandum of Cooperation (MoC) on the Japan-India Semiconductor Supply Chain Partnership was signed in July 2023 between the Ministry of Electronics and Information Technology (MeitY) of India and the Ministry of Economy, Trade and Industry (METI) of Japan. This information was shared with the Union Cabinet, which is led by Prime Minister Narendra Modi. The Ministry of Commerce (MoC) aims to expand collaboration between Japan and India in order to improve the semiconductor supply chain. This is because semiconductors are critical to the development of industries and digital technologies. The Parties agree that the MoC will take effect on the date of signature and be in effect for five years. Bilateral cooperation on business-to-business and G2G levels on ways to develop a robust semiconductor supply chain and make use of complementary skills. The cooperation is aimed at harnessing indigenous talent and creating opportunities for higher employment avenues. 

MeitY's purpose also includes promoting international cooperation within bilateral and regional frameworks in the frontier and emerging fields of information technology. MeitY has engaged in Memorandums of Understanding (MoUs), Memorandums of Covenants (MoCs), and Agreements with counterpart organisations/agencies of other nations with the aim of fostering bilateral collaboration and information sharing. Additionally, MeitY aims to establish supply chain resilience, which would enable India to become a reliable partner. An additional step towards mutually advantageous semiconductor-related commercial prospects and collaborations between India & Japan is the strengthening of mutual collaboration between Japanese and Indian enterprises through this Memorandum of Understanding. The “India-Japan Digital Partnership” (IJDP), which was introduced during PM Modi's October 2018 visit to Japan, was created in light of the two countries' complementary and synergistic efforts. Its goal is to advance both current areas of cooperation and new initiatives within the scope of S&T/ICT cooperation, with a particular emphasis on “Digital ICT Technologies."

Conclusion 

As we move ahead into the digital age, it is pertinent to be aware and educated about the latest technological advancements, new forms of cybercrimes and threats and legal aspects of digital rights and responsibilities, whether it is the recommendation to extend the implementation of DPDP or the Indo-Japan MoC, both of these instances impact the Indian netizen and his/her interests. Hence, the indigenous netizen needs to develop a keen interest in the protection of the Indian cyber-ecosystem to create a safer future. In our war against technology, our best weapon is technology and awareness, thus implementing the same in our daily digital lifestyles and routines is a must.  

References

• https://www.eetindia.co.in/cabinet-approves-moc-on-japan-india-semiconductor-supply-chain-partnership/
• https://www.moneycontrol.com/news/business/startup/trade-body-representing-big-tech-urges-govt-to-extend-dpdp-act-implementation-by-1-5-years-11605431.html
• https://www.google.com/url?rct=j&sa=t&url=https://www.eetindia.co.in/cabinet-approves-moc-on-japan-india-semiconductor-supply-chain-partnership/&ct=ga&cd=CAEYACoTOTI3Mzg4NzEyODgwMjI2ODk0MDIaOTBiYzUxNmI5YTRjYTE1NTpjb206ZW46VVM&usg=AOvVaw2lEO7-cIBZ_ox1xV39LGLs

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