#FactCheck - Manipulated Image Alleging Disrespect Towards PM Circulates Online

Introduction

In the digital entertainment world, OTT platforms have become highly popular and have attracted larger audiences. They offer a wide variety of entertaining content. However, there are certain concerns about depicting illicit or objectionable content on such platforms. The Indian Ministry of Information and Broadcasting (I&B) has been working on tackling issues like the availability of obscene content on online streaming platforms and other platforms. I&B Ministry has taken important steps to prevent the spread of such illicit or objectionable content.

The I&B Ministry has taken action against obscene and vulgar content on OTT platforms. A total 18 OTT platforms and several associated websites, apps, and social media handles have been blocked nationwide. The government has been in consistent talks with these platforms and issued several advisories, but they have not been adhered to. The decision was made after consultation with other ministries, domain experts, and industry bodies. The content allegedly obscene was found to depict nudity, sexual intercourse, and inappropriate sexual acts within societal contexts. The government states that it is the responsibility of platforms to ensure that content is not present in a vulgar fashion. Creativities do not necessarily mean promoting or propagating vulgar and sexual content.

Key Highlights of I&B Ministry Action against Obscene Content

On 14th March 2024, The Indian Ministry of Information and Broadcasting (I&B) announced the blocking of 18 OTT platforms, 19 Websites, 10 apps, and 57 social media handles for displaying obscene and vulgar content. Union Minister for Information & Broadcasting Shri Anurag Singh Thakur has announced the removal of 18 OTT platforms that published obscene and vulgar content, underscoring the responsibility of platforms to prevent the spread of such content. The decision was made under the Information Technology Act 2000 and in consultation with other Indian ministries and domain experts in media, entertainment, women's rights, and child rights.

List of Blocked OTT Platforms

OTT platforms that have been blocked are Dreams Films, Voovi, Yessma, Uncut Adda, Tri Flicks, X Prime, Neon X VIP, Besharams, Hunters, Rabbit, Xtramood, Nuefliks, MoodX, Mojflix, Hot Shots VIP, Fugi, Chikooflix, Prime Play.

It was highlighted that these OTT platforms, despite not being widely popular, have a significant viewership. One app has over 1 crore downloads, while two others have more than 50 lakh downloads on Google Play Store. These platforms also market their content through social media, with a combined followership of over 32 lakh.

Nature of content

The ministry reported that a significant portion of the content on social media platforms was obscene, vulgar, and demeaning, depicting nudity and sexual acts in inappropriate contexts like teacher-student relationships and incestuous family relationships. The content included sexual innuendos and prolonged pornographic scenes without any thematic or societal relevance. It was further stated that the content was found to be prima facie in violation of Section 67 and 67A of the Information & Technology Act, 2000, Section 292 of the Indian Penal Code and  Section 4 of the Indecent Representation of Women (Prohibition) Act, 1986.

Way Forward

The press release by the ministry stated that “The Government of India remains committed to fostering the growth and development of the OTT industry. Several measures have been undertaken in this regard, including the introduction of the Inaugural OTT Award for Web Series at the 54th International Film Festival of India, collaboration with OTT platforms in the media and entertainment sector, and the establishment of a light touch regulatory framework with an emphasis on self-regulation under the IT Rules, 2021.”

This shows that the Indian government is dedicated to promoting the growth of the OTT industry but within certain checks or oversight mechanisms to prevent illicit or objectionable content on such platforms.

OTT Content and Regulatory Checks

Online content streaming on OTT platforms lacks regulatory checks, unlike films, which are reviewed and certified by a government-appointed board. The government has instructed streaming services to independently review content for obscenity and violence before it is made available online. There have been repeated instances where criticism has been raised about the illicit or violative depicted content in some OTT shows. This highlights the issue of checks and balances. The government has urged self-regulation on platforms, but the repeated instances of illicit content raise societal concerns. The Ministry of I&B is keen towards promoting ethical & moral standards of content that is being hosted on online OTT platforms.

Conclusion

The Ministry of I&B has taken a step and announced the shutdown of 18 OTT platforms that were engaged in depicting illicit content. This shows that the I&B Ministry is committed to promoting ethical online content. While legislative measures are required to prevent the spread of such illicit or violative content, joint efforts by the government, industry players, and civil society are critical to ensuring a secure and responsible digital environment for all users.

References

• https://pib.gov.in/PressReleaseIframePage.aspx?PRID=2014477
• https://www.thehindu.com/news/national/centre-bans-ott-platforms-websites-and-apps-over-obscene-and-vulgar-content/article67949819.ece
• https://economictimes.indiatimes.com/news/india/ib-ministry-blocks-18-ott-platforms-for-vulgar-content/articleshow/108485880.cms?from=mdr
• https://indianexpress.com/article/entertainment/information-and-broadcasting-ministry-blocks-18-ott-platforms-for-obscene-and-vulgar-content-9213749/
• https://www.storyboard18.com/ott-news/mib-blocks-18-ott-platforms-for-showing-obscene-and-vulgar-content-26400.htm

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Executive Summary:
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A social media video claims that India's Udhampur Air Force Station was destroyed by Pakistan's JF-17 fighter jets. According to official sources, the Udhampur base is still fully operational, and our research proves that the video was produced by artificial intelligence. The growing problem of AI-driven disinformation in the digital age is highlighted by this incident.

Claim:
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A viral video alleges that Pakistan's JF-17 fighter jets successfully destroyed the Udhampur Air Force Base in India. The footage shows aircraft engulfed in flames, accompanied by narration claiming the base's destruction during recent cross-border hostilities.

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Fact Check :
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The Udhampur Air Force Station was destroyed by Pakistani JF-17 fighter jets, according to a recent viral video that has been shown to be completely untrue. The audio and visuals in the video have been conclusively identified as AI-generated based on a thorough analysis using AI detection tools such as Hive Moderation. The footage was found to contain synthetic elements by Hive Moderation, confirming that the images were altered to deceive viewers. Further undermining the untrue claims in the video is the Press Information Bureau (PIB) of India, which has clearly declared that the Udhampur Airbase is still fully operational and has not been the scene of any such attack.

Our analysis of recent disinformation campaigns highlights the growing concern that AI-generated content is being weaponized to spread misinformation and incite panic, which is highlighted by the purposeful misattribution of the video to a military attack.


Conclusion:
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It is untrue that the Udhampur Air Force Station was destroyed by Pakistan's JF-17 fighter jets. This claim is supported by an AI-generated video that presents irrelevant footage incorrectly. The Udhampur base is still intact and fully functional, according to official sources. This incident emphasizes how crucial it is to confirm information from reliable sources, particularly during periods of elevated geopolitical tension.

• Claim: Recent video footage shows destruction caused by Pakistani jets at the Udhampur Airbase.
• Claimed On: Social Media
• Fact Check: False and Misleading

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Introduction

The global food industry is vast and complex, influencing consumer behaviour, policy, and health outcomes worldwide. However, misinformation within this sector is pervasive, with significant consequences for public health and market dynamics. Misinformation can arise from various sources, including misleading marketing campaigns, unsubstantiated health claims, and misrepresentation of food production practices through public endorsement or otherwise. Nutrition misinformation is one such example. The promotion of false or unproven products for profit can lead to mislead consumers and affect their interests. Misleading claims and inaccurate information about the nutritional value of food products and processes are common claims. The misinformation created about food on the global stage distorts public understanding of nutrition, food safety, and environmental impacts, leading to significant consequences for public health, consumer trust, and the economy.

Rise of Nutritional Misinformation and Consumer Distrust

Health and nutrition-related misinformation is one of the most prevalent types in the food sector. Businesses frequently advertise their products as "natural" or "healthy" without providing sufficient data to back up these claims, tricking customers into buying goods that might be heavy in fat, sugar, or salt. Words like "superfood" are frequently used without supporting evidence from science, giving the impression that they are healthier.

Misinformation also impacts the sustainability and ethics of food production. Claims of "sustainable" or "ethical" sourcing are frequently exaggerated or fabricated, leaving consumers unaware of the true environmental and social costs associated with certain products.

This lack of clarity is not only observed in general food trends but also within organisations meant to provide trustworthy information. There has been significant criticism, directed at the International Food Information Council (IFIC), for their alleged promotion of nutrition-based misinformation to safeguard the interests of large food corporations, resulting in potentially compromising public health. The preemptive claims that IFIC made about the nutritive claims have been questioned by the National Institutes of Health, USA in November 2022. They reported in their study that IFIC promotes food and beverage company interests and undermines the accurate dissemination of scientific evidence related to diet and health. This was in support of the objective of the study, which was to determine whether, there have been many claims that the nutritional value of certain foods or diets may be manipulated to favour business goals, leaving consumers misinformed about what constitutes a truly healthy diet.

Another source of misinformation is the growing ‘Free-From’ fad. The “free-from” label in the US is a food category of products that claim to be free from certain ingredients or chemicals. It has been steadily growing by 7% annually. These labels often tout products as healthier due to a simpler ingredient list. Although seemingly harmless, transparency in ingredient disclosure is often obscured in the 'free-from' trend. This can lead to consumer distrust in the long run, making them hesitant.

The Harmful Effects of Food Misinformation

The effects of misinformation about nutrition and food safety can directly affect public health.
Consumers unknowingly may accept false claims or avoid certain foods without scientific basis and adopt harmful dietary habits, potentially leading to malnutrition or other health problems. By the time the realisation sets in about being misled, their trust is eroded not only towards such companies but also towards the regulators. This distrust can lead to declining consumer confidence and disrupt market stability. 

Some food-related misinformation downplays the environmental impact that certain food production practices have. An example of such a situation is the promotion of meat alternatives as being entirely eco-friendly without considering all environmental factors. This can mislead consumers and obscure the complex environmental effects of food production systems. 

Misinformation can distort consumer purchasing habits, potentially leading to a reduced demand for certain products and unfair competition. The sufferers in this case are the small-scale producers who suffer disproportionately, while the large corporations might use this misinformation to maintain their dominance in the market. Regulatory checks, open communication, and public education campaigns are needed to combat mis/disinformation in the global food sector and enable consumers to make decisions that are sustainable, healthful and informed.

CyberPeace Recommendations

• Unfair trade practices like providing misleading information or unchecked claims on food products should be better addressed by the regulators. Companies must provide clear, transparent and accurate information about their products as mandated under the Food Safety and Standards (Advertising and Claims) Regulations, 2018. This information should include the true origins, production methods, and nutritional content on their labels.
• Promotions of initiatives and investments by public health organisations and food authorities towards educating consumers and improving food literacy should encouraged. 
• Regulating social media endorsement is also crucial to prevent the spread of misinformation and unchecked claims. Without proper due diligence on product details, influencers may unknowingly mislead their audience, causing potential harm. 
• The Social Media Platforms can partner with nutritionists, dietitians, and other health professionals who are content creators, as they can help in understanding and promoting accurate, science-based nutrition information and debunk any misleading claims.
• Campaigns should be encouraged to spread public awareness about the harms of food-related misleading claims or trends. Emphasis should be on evidence-based nutritional guidance. The ongoing research towards food safety, nutrition, and true information should be actively communicated to keep the public informed. Combating food misinformation requires more robust regulations, improved transparency, and heightened consumer awareness and vigilance.

References

• https://timesofindia.indiatimes.com/india/label-claims-on-packaged-food-could-be-misleading-icmr/articleshow/110053363.cms 
• https://www.outlookindia.com/hub4business/empowering-change-freedom-food-alliance-takes-on-global-food-industry-misinformation 
• https://insightsnow.com/misinformation-hurting-food-business/ ‍
• https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9618198/pdf/12992_2022_Article_884.pdf