What’s Your New Year's Resolution?

Introduction

The first activity one engages in while using social media is scrolling through their feed and liking or reacting to posts. Social media users' online activity is passive, involving merely reading and observing, while active use occurs when a user consciously decides to share information or comment after actively analysing it. We often "like" photos, posts, and tweets reflexively, hardly stopping to think about why we do it and what information it contains. This act of "liking" or "reacting" is a passive activity that can spark an active discourse. Frequently, we encounter misinformation on social media in various forms, which could be identified as false at first glance if we exercise caution and avoid validating it with our likes.

Passive engagement, such as liking or reacting to a post, triggers social media algorithms to amplify its reach, exposing it to a broader audience. This amplification increases the likelihood of misinformation spreading quickly as more people interact with it. As the content circulates, it gains credibility through repeated exposure, reinforcing false narratives and expanding its impact.

Social media platforms are designed to facilitate communication and conversations for various purposes. However, this design also enables the sharing, exchange, distribution, and reception of content, including misinformation. This can lead to the widespread spread of false information, influencing public opinion and behaviour. Misinformation has been identified as a contributing factor in various contentious events, ranging from elections and referenda to political or religious persecution, as well as the global response to the COVID-19 pandemic.

The Mechanics of Passive Sharing

Sharing a post without checking the facts mentioned or sharing it without providing any context can create situations where misinformation can be knowingly or unknowingly spread. The problem with sharing and forwarding information on social media without fact-checking is that it usually starts in small, trusted networks before going on to be widely seen across the internet. This web which begins is infinite and cutting it from the roots is necessary. The rapid spread of information on social media is driven by algorithms that prioritise engagement and often they amplify misleading or false content and contribute to the spread of misinformation.  The algorithm optimises the feed and ensures that the posts that are most likely to engage with appear at the top of the timeline, thus encouraging a cycle of liking and posting that keeps users active and scrolling.

The internet reaches billions of individuals and enables them to tailor persuasive messages to the specific profiles of individual users. The internet because of its reach is an ideal medium for the fast spread of falsehoods at the expense of accurate information. 

Recommendations for Combating Passive Sharing

The need to combat passive sharing that we indulge in is important and some ways in which we can do so are as follows:

• We need to critically evaluate the sources before sharing any content. This will ensure that the information source is not corrupted and used as a means to cause disruptions. The medium should not be used to spread misinformation due to the source's ulterior motives. Tools such as crowdsourcing and AI methods have been used in the past to evaluate the sources and have been successful to an extent.
• Engaging with fact-checking tools and verifying the information is also crucial. The information that has been shared on the post needs to be verified through authenticated sources before indulging in the practice of sharing. 
• Being mindful of the potential impact of online activity, including likes and shares is important. The kind of reach that social media users have today is due to several reasons ranging from the content they create, the rate at which they engage with other users etc.  Liking and sharing content might not seem much for an individual user but the impact it has collectively is huge.

Conclusion 

Passive sharing of misinformation, like liking or sharing without verification, amplifies false information, erodes trust in legitimate sources, and deepens social and political divides. It can lead to real-world harm and ethical dilemmas. To combat this, critical evaluation, fact-checking, and mindful online engagement are essential to mitigating this passive spread of misinformation. The small act of “like” or “share” has a much more far-reaching effect than we anticipate and we should be mindful of all our activities on the digital platform. 

References

• https://www.tandfonline.com/doi/full/10.1080/00049530.2022.2113340#summary-abstract 
• https://timesofindia.indiatimes.com/city/thane/badlapur-protest-police-warn-against-spreading-fake-news/articleshow/112750638.cms

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Introduction

Google is committed to supporting the upcoming elections in India by providing high-quality information to voters, safeguarding platforms from abuse, and helping people navigate AI-generated content. Google will connect voters to helpful information through enhanced features, collaborating with the Election Commission of India (ECI) to provide voting information in both English and Hindi. Emphasis is also placed on showcasing authoritative information on YouTube. YouTube will highlight authoritative news sources and offer context on topics prone to misinformation. YouTube also appends information panels directing viewers to the Election Commission of India's FAQs. This support will help millions of eligible voters navigate the electoral process and ensure a fair and transparent election process.

Key Highlights of Google’s Approach

The step taken by Google will support the democratic process during the upcoming General Election in India. The initiative focuses on three main pillars: disseminating information, tackling misinformation, and navigating AI-generated content.  Google is enhancing its Search and YouTube features to provide essential election-related information, including voter registration, polling guidelines, and candidate profiles. Google is also addressing the challenges posed by AI-generated content by offering clarity on content origins, particularly for election-related ads and YouTube videos. Google has strict policies and restrictions regarding who can run election-related advertising on its platforms, including identity verification, pre-certificates, and in-ad disclosures. Additionally, Google is utilising tools and policies like Ads disclosures, content labels on YouTube, and digital watermarking to help users to identify AI-generated content.

Google has joined hands with ECI

The tech giant Google is partnering with the Election Commission of India (ECI) to provide voting information on Google Search in both English and Hindi. YouTube will feature election information panels, including candidate profiles and registration guidelines, ensuring users have access to authoritative sources. Google's recommendation system will display content from trusted publishers on election-related topics. Protecting the integrity of elections is a top priority, and the company is employing advanced AI models and machine learning techniques to identify and remove content that violates its policies at scale. A dedicated team of local experts across major Indian languages is assigned to provide relevant context and ensure swift action against emerging threats. Google is also tightening up who can advertise on its platforms, requiring advertisers to undergo an identity verification process and obtain a pre-certificate from the ECI or authorised entities for each election ad they wish to run.

Tackling Electoral Misinformation

Google is enhancing its platform security measures to prevent misinformation. It is using AI models and human expertise to identify and address policy violations, while stringent verification processes and disclosures are being implemented to maintain user trust.

Collaborations to promote reliable information

Google is supporting the Shakti, India Election Fact-Checking Collective, a consortium of news publishers and fact checkers to detect online misinformation, including deepfakes. The project will provide news entities and fact checkers with essential training in fact-checking methodologies, deepfake detection, and the latest Google tools to streamline verification processes, as stated in Google’s blog post.

Conclusion

Google has taken proactive steps to ensure a secure electoral process during the upcoming general elections in India. These include preventing the misuse of false information by helping voters navigate AI-generated content and safeguarding its platforms from abuse. Google India has built faster and more adaptable enforcement systems with recent advances in its Large Language Models (LLMs), enabling the company to remain nimble and take action quickly when new threats emerge. Google is dedicated to collaborating with government, industry, and civil society to provide voters with reliable and trustworthy online information. Google is implementing a comprehensive strategy to empower voters, safeguard its platforms, and combat misinformation in India's upcoming general elections. Google’s step is commendable and aims to ensure a secure electoral process, empowering millions of citizens to exercise their democratic rights.

References:

• https://blog.google/intl/en-in/company-news/outreach-initiatives/supporting-the-2024-indian-general-election/
• https://inc42.com/buzz/following-gemini-row-google-strengthens-checks-on-ai-generated-content-before-elections/#:~:text=In%20an%20effort%20to%20ensure,safeguarding%20its%20platforms%20from%20abuse
• https://www.indiatvnews.com/technology/news/google-introduces-enhanced-tools-for-supporting-elections-in-india-2024-03-12-921096
• https://economictimes.indiatimes.com/news/elections/lok-sabha/india/google-ties-up-with-eci-to-prevent-spread-of-false-information/articleshow/108431021.cms?from=mdr
• https://www.businesstoday.in/technology/news/story/google-joins-hands-with-election-commission-of-india-to-help-voters-via-search-youtube-421112-2024-03-12
• https://indianexpress.com/article/technology/tech-news-technology/google-2024-general-elections-support-9209588/

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Introduction:

Technology has become a vital part of everyone’s life nowadays, it occupies essential activities of a person’s life whether we are working or playing and studying. I would say from education to corporate, technology makes everything easier and simpler to achieve the goals for a particular thing.  Corporate companies are using technology for their day-to-day work and there are many law-based foundations that are publishing blogs and papers for legal awareness, many lawyers use internet technology for promoting themselves which amounts to growth in their work. Some legal work can now be done by machines, which was previously unthinkable. Large disputes frequently have many documents to review. Armies of young lawyers and paralegals are typically assigned to review these documents. This work can be done by a properly trained machine. Machine drafting of documents is also gaining popularity. We’ve also seen systems that can forecast the outcome of a dispute. We are starting to see machines take on many tasks that we once thought was solely the domain of lawyers.

How to expand law firms and the corporate world with the help of technology?

If we talk about how lawyers’ lives will be impacted by technology then I would explain about law students first. Students are the one who is utilizing the technology at its best for their work, tech could be helpful in students’ lives. as law students use SCC online and manupatra, which are used for case laws. And during their law internships, they use it to help their seniors to find appropriate cases for them. and use it as well for their college research work. SCC and manupatra are very big platforms by which we can say if students use technology for their careers, it will impact their law career in the best ways.

A lawyer running a law firm is not a small task, and there are plenty of obstacles to that, such as a lack of tech solutions, failure to fulfil demands, and inability to innovate, these obstacles prevent the growth of some firms. The right legal tech can grow an organization or a law firm and there will be fewer obstacles.

Technology can be proven as a good mechanism to grow the law firm, as everything depends on tech, from court work to corporate. If we talk about covid during 2020, everything shifted towards the virtual world, court hearings switched to online mode due to covid which proved as a bone to the legal system as the case hearings were speedy and there was no physical contact due to that.

Legal automation is also helping law firms to grow in a competitive world. And it has other benefits also like shifting tedious tasks from humans to machines, allowing the lawyer to work on more valuable work. I would say that small firms should also need to embrace automation for competition in the corporate sector. Today, artificial intelligence offers a solution to solve or at least make the access-to-justice issue better and completely transform our traditional legal system.

There was a world-cited author, Richard Susskind, OBE, who talked about the future of law and lawyers and he wrote a book, Online Courts and the Future of Justice. Richard argues that technology is going to bring about a fascinating decade of change in the legal sector and transform our court system. Although automating our old ways of working plays a part in this, even more, critical is that artificial intelligence and technology will help give more individuals access to justice.

The rise of big data has also resulted in rapid identification systems, which allow police officers to quickly see an individual’s criminal history through a simple search.The FBI’s Next Generation Identification (NGI) system matches individuals with their criminal history information using biometrics such as fingerprints, palm prints, iris recognition, and facial recognition. The NGI’s current technologies are constantly being updated, and new ones are being added, to make the NGI the most comprehensive way to gather up-to-date information on the person being examined

During covid, there were e-courts services in courts, and lawyers and judges were taking cases online. After the covid, the use of technology increased in the law field also from litigation to corporate. As technology can also safeguard confidential information between parties and lawyers. There was ODR, (online dispute resolution) happening meetings that were taking place online mode.

File sharing is inevitable in the practice of law. Yet sometimes the most common ways of sharing (think email) are not always the most secure. With the remote office, the boom has come an increased need for alternate file-sharing solutions. There is data encryption to protect data as it is a reliable method to protect confidential data and information.

Conclusion-

Technology has been playing a vital role in the legal industry and has increased the efficiency of legal offices and the productivity of clerical workers. With the advent of legal tech, there is greater transparency between legal firms and clients. Clients know how many fees they must pay and can keep track of the day-to-day progress of the lawyer on their case. Also, there is no doubt that technology, if used correctly, is fast and efficient – more than any human individual. This can prove to be of great assistance to any law firm.  Lawyers of the future will be the ones who create the systems that will solve their client’s problems. These legal professionals will include legal knowledge engineers, legal risk managers, system developers, design thinking experts, and others. These people will use technology to create new ways of solving legal problems. In many ways, the legal sector is experiencing the same digitization that other industries have, and because it is so document-intensive, it is actually an industry that stands to benefit greatly from what technology has to offer.